Everything old is new again

There's a name for this psychological phenomenon, but I can't remember what it is: The general idea is that once you buy a particular make of car, you start seeing otherts on the road everywhere you go. There aren't necessarily more-- you just notice them.

Interesting example comes from Jim Schutze's Observer?column on community policing in Dallas:

I spoke with one of the three watch commanders in this area, Lieutenant Rick Watson, who explained to me that the actual police deployment regimen for this neighborhood has been changed radically. "We are going back to the old beat assignments, the way it used to be," Watson said.

Funny: So are we.