More transparency

Dan Gillmor on "the end of objectivity."

A more cogent, better-thought out piece that put me in mind of our writings on the subject.  We were identifying the problems. Dan is articulating a strawman for the answers I think we're all seeking.

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UPDATE: Andrew Lark: The stuff that seems to be a nuisance - producing transcripts following keynotes, setting up webcasts, posting notes from interviews - need to become embodied in the day-to-day practice of communications. And communications teams need to be resourced to do it.