Bill Sanders on how local broadcasters can use cell phone content. A lot of this is in our plan, although I think that the early days will be mostly text.
Remember that being an avid user of KRLD's traffic service was part of the germination of this thing we call Peg. Sadly, those alerts have not convinced me to add to my motor fleet via a trip to see Carl Sewell.
One of our team pointed out the other day that the type of multimedia hyperlocal news we'll provide will be right in line with what the local TV news broadcasters have/want. I've always thought that -- A partnership in with a local station will be key. But whom?
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